Bryson DeChambeau hasn't quite settled into his new role on the President's Council on Sports, Fitness and Nutrition but ...

The “Just Do It” origin story is a pretty dark one. It was inspired by the final words of Gary Gilmore, a convicted murderer who was executed in Utah back in 1977.

What you didn’t know, however, is that Nike’s “Just Do It” phrase actually originates from a rather sinister moment in time in which there was a double murder. Yes, you read that right.

"Just Do It" is Nike's signature slogan, helping to turn a niche brand into a global multibillion-dollar giant and etching the phrase indelibly into the global memory that it's almost ...

WANE 15 will give an exclusive, more detailed tour of the new Do It Best space at Electric Works on a special show, Inside Electric Works, on Wednesday at 5 p.m.