The Basis 2026 Advertising Agency Report is an annual study of 200+ advertising professional respondents that reveals an ...
While the marketing industry has increasingly moved to a project work model for ad agencies, there is still nothing that ...
SEATTLE--(BUSINESS WIRE)--A new book published April 29, 2025, promises to disrupt the advertising industry's status quo and potentially save marketers millions of dollars annually. Hacking ...
50 companies doing a standout job. Ad Age examines the best practices of the best workplaces By Joy R. Lee. Illustrations by Klyaksun/iStock/Getty Images Plus. Composite and animations by Ad Age.
Barclays analysts have downgraded the stock of several major advertising holding companies, saying the industry will continue to see low growth as it makes a transition to an industry fundamentally ...
The Wall Street Journal reports that Meta hopes to fully automate ad creation on its platform. For agencies, this development could reshape how campaigns are built, optimized and delivered, raising ...
Agency picks can quietly determine a brand's tech stack; Ad spend is shifting away from the open web; The CW is betting on ...
At the new ad agency Ability Machine in Nashville, creatives have access to a full suite of tools ranging from podcasting and photography studios to lighting equipment and design software. They also ...
In May, Meta CEO Mark Zuckerberg floated a world where AI could run the entire ad process-from making creative, targeting, and tracking sales. On a podcast with Stratechery's Ben Thompson, Zuckerberg ...
Beast Industries is on the hunt for a VP of agency partnerships to bring structure and scale to its relationships with top ad ...
In a loving tribute to one of its most tenured and impactful members, creative agency Fallon has changed its name to Runkel ...
DALLAS — For many Americans, Super Bowl ads are just as entertaining as the football, and one North Texas company plays a role in these commercials each year. Dallas-based advertising agency LERMA/ is ...