Urban Company’s latest advertisement for its “Insta Maids” service has triggered widespread criticism on social media, with many calling it tone-deaf and exploitative. The ad, which offers ...
Has no one told them that the term “Maid” is outdated, gendered and in general derogatory? Also, what’s with the visuals on ...
The advert for the service says, "Your maid left you hanging? We leave your home spotless!" Insta Maids are being promoted by the company using influencer-based campaigns on Instagram and Facebook.
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