BMW purchased long-time collaborator Alpina in 2022, but the takeover initially didn’t change much; For the most part, it was ...
BMW has announced that Alpina, its longtime collaborator, will become a standalone brand. The rights to the Alpina trademark were transferred to BMW on January 1, 2026, marking the launch of the newly ...
Carmaker BMW has unveiled a logo for its newly launched standalone brand BMW Alpina, dedicated to high-end performance ...
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Alpina Celebrates Full BMW Integration With New Logo and Focus
The deal first announced in 2022 is now complete.Alpina is no more; say hello to BMW Alpina.The Bavarian automaker announced ...
BMW took over control of longtime collaborator Alpina on Jan. 1, 2026. The automaker plans to turn the tuner into a ...
After more than 60 years of operating separately, Alpina is now formally a division of BMW, meaning more ultra-cool Roundels ...
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