Dupixent is back on top as the pharma brand that took home the most TV impressions in May, according to data released by iSpot.tv on Thursday morning. Regeneron and Sanofi’s eczema and asthma ...

AbbVie’s Skyrizi tallied the most TV impressions among pharma brands in July, rising from second in June. The psoriasis treatment achieved a share of voice (SOV) of 4.61% with 2.5 billion impressions.

SAN FRANCISCO—Despite ongoing worries about the strength of the economy, a new report on U.S. advertising in the first half of 2025 by Samba TV indicates that large TV advertisers were continuing to ...

Although the streaming share of ad impressions has grown some 44% for the first half of 2025, its overall share of total TV/streaming ad impressions is still at a modest 16% share compared to linear ...

Innovative Platform Efficiencies and Exchange Model Adoption Drive Success Despite Linear TV Viewership Declines NEW YORK, March 17, 2025 /PRNewswire/ -- Continuum, the TV advertising platform ...