The content you publish represents you. Content is one of the most important aspects of your marketing strategy—arguably the most important. Content is the food that Google eats and what allows your ...

Blog posts are quite possibly the most common content type that exists. You read them, I read them, we all read them – but which ones actually made an impact on you? Which blogs gave you useful ...

Business blogging is one of the basic tenets of inbound marketing, and one of the best ways for businesses to gain greater online visibility. It drives traffic to company websites, aims to convert ...

Influencers have been turning to different forms of long-form writing, like newsletters and blogs. Building community on social media has been a struggle for many creators. Writing can also be a smart ...

Automattic, the owner of WordPress.com, has launched a new AI tool designed to help bloggers write more clearly and succinctly. The tool joins a swathe of writing assistants launched lately by the ...

Have you noticed that more and more companies are setting up blogs? Try this… next time that you're on a corporate website, look up in the top navigation links for the word "Blog." Chances are that ...

Of all the pearls of wisdom I’ve picked up over the years, among the most valuable consists of just three words: intuition is bias. The Romantic poets may have believed that intuition offers special ...

The world of academic blogging has changed greatly over the past twenty years, but more and more professionals--librarians, professors, scientists, graduate students, researchers and many more--are ...

Writing new content for a business blog on a regular basis is a great way to continually deliver new information to readers. This approach can also boost your results with inbound marketing so that ...

BUFFALO, N.Y. -- Some bloggers publicly broadcast highly personal information across the Internet -- information usually found in personal diaries or private journals. Why do they do this? An ...