Bud Light brought back its viral "Dilly Dilly" campaign in a weird crossover ad with Game of Thrones at the Super Bowl. The brand turned the phrase into a cultural phenomenon back in 2017.

Hard partying is out. “Dilly-dallying” is in. “Brat summer” was the prevailing trend of 2024 — inspired by the bass-pumping songs from CharlI XCX’s hit party anthem album ...

Following high-energy chaos of “brat summer,” internet users are now leaning into “dilly-dally spring,” a trend that celebrates the joy of aimless wandering. Last summer, social media was ...

After all, a cold Dilly Bar or Dipped Cone feels especially ... The Crunchin’ Cookie Dipped Cone introduces a brand-new hard shell that’s a playful take on cookies and cream, featuring a ...