A case can be made these days for just about any business to implement marketing automation. In fact, marketing automation ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. If you’re looking to attract and convert new leads, ...

If there’s one thing I’ve learned as a lifelong entrepreneur, it’s that running a business is no easy feat. Whether you’re starting a business or trying to expand your team, many challenges come into ...

Web hosting giant GoDaddy, the power behind some of the most serious, no-kitty-photos business sites out there, now offers customers a chance to automate their professional email. Millions of ...

DirectIQ has introduced email marketing software that enables businesses to automate sending of campaigns while integrating the platform with popular websites. The goal is to simplify “the email ...

The technological transformation we’ve witnessed over the past decade is spectacular, especially considering the changes made to the modern workplace. Commonly known as robotic process automation (RPA ...

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Opinions expressed by Entrepreneur contributors are their own. The Wall Street Journal describes how marketing is becoming increasingly automated as a result of new technologies. “It’s not that the ...

Marketing automation transforms how companies interact with customers. And as the importance of automation increases, the global marketing automation market is projected to grow to $8.42 billion by ...

When you hear “sales force,” the first thing you may think of is Salesforce the company. While Salesforce is a top customer relationship management (CRM) software platform that can be used for sales ...