In the 21st century, people may learn about your business on social media, your website, via radio, TV or billboard ads – and that's not even all the possibilities. All these different marketing ...

That’s why all your marketing channels need to work together. Integrated marketing communications, or IMC, is the way to make ...

One of the best examples of integrated marketing communications is a plan so smooth and perfectly carried out that it deserves a spot in the hall of fame for a truly immersive experience that didn’t ...

Forbes contributors publish independent expert analyses and insights. Steph Tharpe is a journalist who covers Black enterprise and culture. From February 19-23 at the Courtleigh Auditorium in Kingston ...

The sale will enable the world's largest football website to enrich its coverage of the sport and additionally create new digital opportunities Integrated Media Company (IMC) have signed an agreement ...