A truly integrated strategy across ... Senior Director, Flipkart Ads, urged brands to embrace this shift and move beyond traditional funnel-based marketing. “Consumer behavior is evolving ...

Walmart reported 20% growth in international ad business, driven by Flipkart, which earned Rs 5,000 crore from ads. Net sales ...

The advertising earnings surpassed its marketplace ... and Amazon are left with no choice but to revisit the delivery strategy. Flipkart tried instant deliveries with Flipkart Quick, launched ...

As AI transforms industries worldwide, e-commerce platforms like Flipkart are harnessing intelligent technologies to redefine ...

Forward three months ahead to November, and it seems that Flipkart has had a complete change of heart in context of its app only strategy. The ecommerce giant re-launched its mobile site by the ...

The brains behind this marketing gimmick are Pratik Shetty, Marketing and Media Head at Flipkart, and the creative team at Leo Burnett. “We have finally reached that point where we are asking ...