Fast-food logos rarely stay the same. Over the decades, each redesign has mirrored shifts in design trends and customer expectations. The updates reveal how these chains want to be recognized—whether ...

It's no secret that companies use psychology to influence potential customers. This takes many forms. In Las Vegas, for example, casinos are intentionally designed to be disorienting, thereby subtly ...

The first Wendy's menu was only comprised of five items, and while you could enjoy a sweet ice cream treat in the form of the franchise's famous "frosty" and a piping hot bowl of chili, fan-favorite ...

There's a science happening right in front of our eyes as we walk down the sidewalk or peel off on a highway exit for a bite to eat. It's not just coincidental that so many of the logos and branding ...

Jaya Saxena is a former correspondent at Eater, and the series editor of Best American Food and Travel Writing. She explores wide ranging topics like labor, identity, and food culture. While loading ...

The Wendy’s fast food chain was named after founder Dave Thomas’ daughter. She also appears in the company’s friendly logo—but there’s one more family member hidden in the picture. Take a closer look ...

God grant me patience — or at least a burger. New research with 57 volunteers indicates there’s a real reason it’s called fast food. After his study, Chen-Bo Zhong at Toronto University came to the ...

Six-figure earners are ‘living the illusion of affluence’ while working side hustles, skipping meals, and pretending Venmo’s ...

Attention, shoppers: There are some big changes planned for your grocery aisles. A number of well-known food brands have recently announced their intentions to change or review their names, logos and ...

For Anaheim resident and assistant manager Jim Ceja, all it takes is someone to see his favorite tattoo of the six he’s gotten across his body for a familiar conversation to begin. “I got the one with ...

When Austin Warman, Justin Hamilton and Mikey Richards, owners of The Food Pitt, were serving smash burgers and homemade mac and cheese at the Cyan Tattoo Invitational, they made a spur of the moment ...