The inside story of how a CEO and a group of marketers made a last-minute change of plans that now has the Ford brand leading ...

"In Q2, Ford appears to have had good success with the transparency of their 'employee pricing for all' strategy and by ...

Was Toyota right about electric vehicles (EVs) all along? Despite leading the hybrid revolution with the Prius, Toyota has ...

You might think Ford is leading the EV race, but Ford's unexpected slowdown and GM's aggressive expansion reveal a surprising ...

Ford Motor Company has revealed plans to severely cut back on its retail EV (electric vehicle) strategy, save to focus on electrified commercial, long-range SUVs, plus mid-size and large pickups.

2025 Toyota Tacoma: have it your way While Ford made updates, Toyota released an all-new pickup truck based on the TNGA-F platform with similar underpinnings to the Tundra and Sequoia.

Toyota and Ford each announced major recalls this month that impact more than 1.5 million vehicles. Here’s what you need to know. Featured Video. What Toyota models are affected?

2015: Toyota ended the year near $93.98 and averaged about $97.93, marking a slight 0.89% annual gain. 2020: The closing price reached about $138.88, showing an annual rise of 13.62%. Even in a ...

Toyota’s return on invested capital stands at 4.8%, well above Ford’s 1.77%. While neither figure is particularly strong in absolute terms, the gap suggests that Toyota is more effective at ...