Google is testing a new highly visual ad format in Gmail's Promotions tab, turning it into an e-commerce shopping hub. The new ad format showcases single product images that expand into a mini-catalog ...

I hate ads. But I love Google. What a conundrum. We live in an online world that largely runs on ads, and I think it’s important to have this option so that products can continue to be used for free ...

With roughly 1.8 billion users worldwide, Gmail is the world’s largest email service, and part of its appeal has been its relatively uncluttered, ad-light inbox. But that could soon change. Google is ...

Shoppable ads in Gmail may not be a fully rolled-out thing yet, but they could be. A new report details Google’s testing of a new ad platform inside Gmail that turns your Promotions tab into more than ...

Google Ads API v23 lets advertisers break down PMax campaign results by channel, offering more precise insights for ...

Marketing is all about reaching the people interested in buying your products and services. What better way to reach those individuals than advertising on the most popular search engine? Among ...

Google has released version 23 of the API, this is a major release with dozens of updates. Updates include Performance Max reporting data with Ad Network type breakdown, more incentives, reporting and ...

By linking ads more closely with website behaviour, Webflow and Google Ads aim to clarify campaign results after the click.

Twenty-five years ago, Google launched a modest advertising product that would evolve into one of the most influential tools in digital marketing. Back then, it was called Google AdWords; today, it is ...