When most people talk about a book changing their life, they’re talking about a book they read — a book that changed their perspective or way of thinking. But for many authors, writing a book can be ...
For busy executives who aspire to author a book, navigating the intersection of thought leadership and business leadership poses a unique challenge. Aside from the drive and determination to become a ...
Every time I turn around, Jami Attenberg has published another novel or memoir. But I do not begrudge her this, because I know how she does it. For years, Jami has enlisted conspirators in writing a ...
A business book can be a strategic asset fostering new revenue streams, but it rarely yields significant profit from royalties alone. Effective marketing and an established platform are crucial for a ...
Writing the first book is time-consuming. So, you may wonder, why should people still write one—especially if a book is not required for tenure at their institution? Many people may advise you to just ...