In today's fast-paced digital world, businesses need effective ways to connect with their target audience. Geo-targeted mobile advertising is one of the most potent strategies available. It allows ...

Google will discontinue the Local Services Ads mobile app Jan. 6, making the website the sole interface for creating and managing these local advertising campaigns. Key details: Why we care. This ...

To succeed in advertising, you have to go where your customers are. In the United States, where 97% of the population owns a mobile device, mobile advertising allows advertisers to reach their ...