The numbers are staggering. Approximately 5.3 billion people use the internet worldwide. There are 4.95 billion active s ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

Business owners' marketing plans are filled with a wide range of tools and options. However, nearly every business can benefit from social media marketing. With so many consumers using social media, ...

Founded in 2019, the VaynerX agency saw 20% YoY growth last year and has driven business growth for brands such as Utz.

This blog is dedicated to keeping you abreast of the latest online marketing tactics and technologies. It is impossible for any one person to be expert in all the fast-evolving Web opportunities. So ...

Looking to start a career in social media marketing? It’s a wise move. According to LinkedIn, there are currently more than 165,000 vacancies for digital marketing specialists alone. With more than ...

Reno Macri is a Managing Director at Enigma Visual Solutions Ltd, a leading exhibition design and event marketing company in the UK. Specialising in exhibition services like stand design & build, ...

If you’ve been dragging your feet on social media or just randomly posting here and there without a real plan, 2025 might be the year it finally catches up to you. While you’ve been overthinking ...

A TikTok ban sparks a Mandarin learning surge. The recent U.S. Supreme Court ruling against TikTok has ignited widespread discussions, especially among creators worried about the future of their ...

In the realm of marketing, television reigned as the undisputed champion for well over six decades. Iconic TV commercials have been ingrained in our memories and become beloved classics. Think about ...

Research published in Information Systems Research finds that social media marketing (SMM) does little to help high-quality ...

Social media offers virtually endless possibilities for scaling your business and its value is not to be underestimated. With billions of people using social media channels to connect and consume ...