Packaging often stands as the first physical point of contact between a brand and its audience. While often overlooked or treated as an afterthought, package design reflects a brand’s attention to ...
Dezeen Competitions: The Salmon Packaging Design Competition tasks designers with creating innovative packaging using corrugated cardboard sourced from sustainable and renewable materials. The ...
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Packaging at the point of decision

Packaging shapes consumers’ split-second decisions by conveying quality, usability, brand values and sustainability while ...
For decades, marketers of consumer goods designed highly adorned packages, deploying bold colors, snazzy text, cartoons, and illustrations to seize the attention of shoppers. Conventional wisdom held ...
Packaging has always been a balancing act. Consumer packaged goods (CPG) companies must weigh cost versus performance and market appeal versus machinability. As interest in sustainable packaging has ...
The packaging category of Fast Company’s Innovation by Design Awards honors innovative uses of materials, graphics, and industrial design to solve packaging problems. This year’s winner, Bambox, is a ...
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Packaging trends shaping 2026 and beyond

Packaging in 2026 is evolving faster than ever, driven by sustainability, technology and changing consumer expectations.
Consumers do make snap judgements based on what they’re looking at. They look at a product, and its packaging says something to them. Packaging is eye-catching and inviting, and it’s critical for ...
The Army’s premier training for military packaging has a new home. The Army Sustainment Command Packaging, Storage, and Containerization Center (PSCC), located on-post at Tobyhanna Army Depot, has ...
What makes a whisky bottle worthy of a design award? The 2025 Design Masters revealed 8 Scotch winners that prove packaging is about more than just looks. Read the full article at The Best Scotch Whis ...
Taboos relating to periods can be found in varying forms and severities around the world. In China, just 2% of the population use tampons because of misplaced health concerns and fears surrounding ...