Pantone recently announced its 2023 Color of the Year: Viva Magenta. The brand describes the shade as a “crimson red tone that presents a balance between warm and cool.” Pantone highlights a color ...

Want to predict the next Millennial Pink? Check out Pantone Color Insider, a new tool from Pantone. It will allow you to tap into color trends around the world in real time. Billed as a “color trend ...

Pantone's color of the year for 2026 is Cloud Dancer, a 'billowy white' that is meant to bring calm to a chaotic world ...

Check for your birth date. Disregard birth months. These birth dates carry the vibration of the Sun, our celestial luminary of bright consciousness. Aspen gold matches your radiant aura. Pantone ...

Pantone is not political, true. But its trend forecasters keep their manicured fingers on the pulse. And in this moment, I’m unable to ignore Ku Klux Klan robes are white, too.

Designers give their Pantone 2025 Color of the Year predictions. Clues from the fashion, interior design and tech worlds inform their choices. Color consultant Laury Rosenthal displays paint samples ...

Pantone just named Cloud Dancer its 2026 Color of the Year. Though it might be a controversial pick, Pantone's team says white has never been so necessary.