As a personal branding expert, I’m often asked what it takes to build an effective brand. Specifically, many people wonder if it is something that they can do by ...

The gig: Every day I am able to help brilliant, inspiring people see themselves clearly, and offer a bigger, more complete version of themselves to the world. When people leave my office, they are ...

Whenever you’re searching for jobs or networking with professionals, your personal brand plays a huge role in your career. The reality is, it’s no longer an option to create a personal brand. If you ...

Half the battle of working with a client is getting them to like and trust you on a personal level. They need to connect with your personal brand in a way that makes them feel comfortable and willing ...

Metrics to Measure Personal Branding Success Building a personal brand is only valuable if it delivers measurable results. We ...

Tips to Stay Motivated for Personal Branding Success Staying motivated in personal branding requires more than surface-level ...

Opinions expressed by Entrepreneur contributors are their own. Your personal brand isn’t just a tagline — it’s you. It is the process of discovering and clarifying the qualities that differentiate an ...

Dear Matt: I've heard of hiring career coaches, but I've recently heard of people hiring a personal brand coach. What exactly is a personal brand coach, and how can one help me professionally? Matt ...

Forbes contributors publish independent expert analyses and insights. I explore personal branding and storytelling in the digital age. Creating a personal brand can be a daunting, mythical task. And ...