Cultivating a personal brand can help advisors stand out in a competitive landscape. The most successful businesses understand the value of a highly recognizable, trusted brand image for attracting ...

If your application includes a resume objective statement, it's time to update your materials. Savvy job seekers should ditch old-fashioned resume objectives in favor of a more modern, ...

There is an ongoing debate about the need for a business brand versus a personal brand. After reviewing current literature and crowdsourcing colleagues, the consensus seems to be that you need both – ...

Whether it’s a daily mantra or a quote to return to when times get tough, having a personal mission statement brings focus and purpose to your life. Here are five examples of real-life personal ...

What does it mean to have a personal brand, and why is it important? Building a personal brand may be a more significant factor in the advancement of your career goals than you might think. Your ...

Describe your value, then convince others. Your personal brand is the keystone to communicating your value during a job-search campaign. Once you have a clear statement to describe your value to an ...

Peters’s arguments have much to recommend them: Your personal brand, Peters argues, presents you as an authority in your field, elevates your reputation, and differentiates you from the competition.

When you are a first-time board candidate, you need to shift your focus from "I am an operator" to "I am an advisor/guide." What got you here won’t get you there; you need to pivot/reposition. But how ...

Personal branding is the public-facing identity you create for yourself. It’s an authentic but carefully managed representation of you as a professional. Proving your experience and expertise in your ...