Wanna save some lettuce on your next drive-thru burger? Find out if that value meal is really a deal, or you've been played ...
More than you might think. We’re not talking about a few cents here. We’re talking about pricing psychology, which is explained in this infographic from Wikibuy, a browser extension that finds lower ...
Did your heart start pounding a little bit more? Did that jacket or shoes that you weren’t searching for just become 100% ...
SmartMoney reporter Quentin Fottrell visits Mean Street to discuss J.C. Penney's use of round numbers in pricing and how some retailers use psychology when setting their prices. Photo: AP.