Sama, Qatar Airways’ pioneering AI-driven digital human cabin crew, now making her debut on social media platforms. As the embodiment of Qatar Airways’ innovative spirit, Sama is set to engage and ...

Qatar Airways has launched QVerse Island in Fortnite, a digital version of Doha where players complete challenges to win ...

Qatar Airways is displaying a holographic display of Sama, the airline’s second-generation AI-powered digital human cabin crew, during the Arabian Travel market (ATM). Powered by advanced ...

A video capturing the sweet bond of friendship between two women is winning hearts on social media. It captures a Qatar Airways cabin crew member meeting her best friend onboard a flight. The footage ...

Qatar Airways has unveiled Sama, the world’s first AI-powered digital crew member influencer, on Instagram this week in what is certain to be the first of many of its kind on social media. Sama is ...

Pioneering a new era of digital engagement, Sama brings human-like connections and travel inspiration to a global audience on Instagram. Sama’s Instagram presence represents an exciting shift in brand ...

The world’s first AI-powered digital human cabin crew, known as Sama, is now taking flight on social media. As the face of Qatar Airways’ innovation, Sama will connect with a global audience on ...