More than 80 years ago on the pristine waters of Lake Päijänne in Finland, a fisherman named Lauri watched from his boat as large predatory fish attacked schools of minnows. Time after time, he ...

Fishing lures are an integral part of Mark Fisher's life. As Rapala's director of field promotions, he can tell you in minute detail about all the lures the company offers. But his voice takes on a ...

The Lure Love Podcast has crunched the numbers in its database and determined that jigs, by far, have caught the most record fish of any lure type among the nearly 20,000 records it has on file. The ...

DULUTH, Minn. — Ron Weber, the Duluth native who made his fortune by introducing Finnish Rapala fishing lures to America, died Friday. He was 84. Weber grew up in Duluth, fishing the French and Lester ...

Rapala Tournament Fishing conjures memories of simple summer afternoons on the lake, of dirty worms and sharp hooks and a little red and white bobber dipping beneath the surface of the cool water. And ...

Rapala VMC Corporation has bought James Coble’s remaining 40% shareholding of DQC International, the owner of the 13 Fishing rod and reel brand. “We have now come full circle and Rapala will enter ...

The worst day of fishing beats the best day of working, as the old adage goes, and Rapala has certainly been at the forefront of trying to get people to feel the same way on the digital lakes over the ...