Applied psychologists and marketers in particular conduct research to choose one action over another. Through their research, market researchers want to answer questions such as: What price should we ...

Psychology’s continued crises in replicability, validity, generalisability—and thus confidence in its findings—are currently ...

If Northwestern University researcher Greg J. Duncan and his colleagues hadn’t used more than one research method to study an anti-poverty experiment in Milwaukee, they would never have known about ...

Explore how AI is revolutionizing psychology education, diagnosis, and treatment, addressing mental health challenges and ...

Beth Morling, Ph.D., is a professor in the Department of Psychological and Brain Sciences at the University of Delaware and director of undergraduate education for the department. She is the author of ...

In today’s evidence-driven world, there is increasing demand for researchers with the skills to design, conduct, and evaluate studies that help institutions and schools improve their decision-making ...