Customer Relationship Management (CRM) is a mature market with a clear market leader in Salesforce. It has a bunch other enterprise players like Microsoft, Oracle and SAP vying for position. SAP ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. Most of my clients are small or medium sized companies and are ...

SAP, a leader in the software market, is synonymous with Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), and Business Intelligence solutions. Founded in 1972 by former IBM ...

(Note: After an award-winning career in the media business covering the tech industry, Bob Evans was VP of Strategic Communications at SAP in 2011, and Chief Communications Officer at Oracle from 2012 ...

Users of SAP AG's mySAP CRM solution are seeing positive results--at least 35 customers are, according to a study commissioned by SAP and performed by the University of Applied Sciences in ...

German software giant SAP has announced a deal to provide on-demand CRM to Capita Insurance Services. The deal sees Capita Insurance Services build upon an existing relationship with SAP. The ...