While business owners are generally out to make a profit, many also would like to make the world a better place. The tools and techniques of marketing, used correctly, have a strong influence on ...

Founded in 2019, the VaynerX agency saw 20% YoY growth last year and has driven business growth for brands such as Utz.

Salvador Ordorica is the CEO of The Spanish Group LLC, a first-class international translation service that translates over 90 languages. In today's globalized marketplace, businesses are expanding ...

We’ve seen campaigns that make us laugh, some that make us think, and others that just feel right. It’s a wild time to be ...

Marketing is especially important for small businesses that want to expand their reach. Learn how seven businesses found success with impactful campaigns.

Brands now focus on social causes. This helps them connect with consumers. Cause-Related Marketing is a key strategy. Consumers want socially responsible products. Companies invest more in these ...

When I visited Next08 in Hamburg earlier this year, I went to see Nate Elliot from JupiterResearch talking about social media marketing. He wasn’t too optimistic. There are two major problems in this ...

It's a common mistake for brands and other businesses to think that social media marketing is going to be easy. There are 14-year-olds on YouTube going viral, we've all thought at some point, so how ...

Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook Every Wednesday and Friday, TechNode’s Briefing newsletter delivers a roundup of the most ...

It’s interesting to see how these recent marketing campaigns tried to stand out, especially with so much new tech like AI ...