In the past, users had to upload a full-body picture of themselves to virtually try on a piece of clothing. Now they can use ...

While we all may have very clear visions of Carrie Bradshaw running around Manhattan in Manolo Blahnik heels and spending ...

Before any trip, Madewell is my first stop—and its freshly updated winter selection did not disappoint. Walking into the store felt like stepping into a perfectly curated closet: chic, cozy, and 100 ...

Google brings AI into online shopping, aiming for a more diverse e-commerce experience. Credit: Google Cher's virtual closet in the 1995 film classic Clueless is one of the most coveted futuristic ...

Shopping is one of the main reasons we use tools like Google Search. That's probably why Google has added so many shopping-related features to its products over the years. More recently, it's also why ...

How does WIRED's Brent Rose feel about being the first person outside of the space program to try on a pressurized space suit? "The geekiest kid, in the nerdiest candy store in the universe!" Watch as ...

Alice Chang, founder and CEO of Perfect Corp., created virtual try-on technology that is used by Clinique, M.A.C., Sally Hansen and over 400 other beauty brands. Software entrepreneur Alice Chang has ...

"I have been waiting to try on my mom’s wedding dress for as long as I can remember," bride Rachel Cohen tells People. "She was the most gorgeous bride in the world" Courtesy of Rachel Cohen 1994 is ...