With fewer days between Thanksgiving and Christmas this year, Walmart has been getting shoppers primed for holiday deals with the "Early Deals Drop" on its website since Oct. 25, followed by the ...

The kid toy testers in the Walmart Toy Lab begin each video with this reminder: "This is advertising." Experiential is the hot buzz word in retail, and it usually means experiences that draw shoppers ...

Walmart customers can now shop directly from the catalog with new "Scan & Shop" technology by Digimarc. Christmas shoppers can buy directly from Walmart's seasonal toy catalog by scanning the pages ...

For its 2019 holiday toy catalog, Walmart has added a new feature enabling shoppers to scan and purchase the merchandise via the Walmart mobile app. The new digitized experience enables customers to ...

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With fewer days between Thanksgiving and Christmas this year, Walmart has been getting shoppers primed for holiday deals with the "Early Deals Drop" on its website since Oct. 25, followed by the ...