But Yonex is finally starting to see the growth it has sought for decades. The brand nearly tripled its U.S. racket market share from 5.6% in 2019 to 14.7% last year, according to data from the ...

Yonex is a premium badminton brand that prices its products higher than its competitors and still outsells them. Badminton has seen tremendous growth in the last decade and will see even more ...

Casper Ruud and Elena Rybakina debuted the Yonex Paris 2025 Collection, designed for Roland Garros. Online shoppers can buy ...

Starbucks China has teamed up with badminton brand YONEX to unveil a co-branded racket ... more fans and badminton enthusiasts to take photos with it and experience it. On the other hand, a ...

The cool mint green-colored frame in Tiafoe’s hands marked the debut of the new Yonex Percept ... For those familiar with the brand’s racquets, the Percept is taking over for the VCORE ...

Canada-based Guyanese top badminton player Narayan Ramdhani has renewed his endorsement with Team Yonex for the 2018 season. This signing with the Yonex Corporation out of USA will see Ramdhani ...