Nitin is the founder of QRCodeChimp. He's a technology leader with over two decades of technology development and management experience. There's been a long, ongoing debate on sales vs. marketing.

By aligning marketing, sales and CX within a single platform, businesses can transform isolated efforts into a cohesive, high ...

For decades, businesses have wrestled with one persistent challenge: aligning marketing and sales. This isn’t new, and it’s not going away anytime soon. Different personalities, departmental cultures, ...

Learn how sales engagement technology connects marketing and sales, improves communication, and helps teams convert leads faster and more effectively.

Marketing is especially important for small businesses that want to expand their reach. Learn how seven businesses found success with impactful campaigns.

Traditionally, sales and marketing teams have a strained, disconnected relationship. Sales teams blame marketing for delivering low-quality leads, whereas marketing blames sales for failing to close ...

Answer: This is a common question, and a lot of people confuse these various terms. First of all, marketing encompasses a wide range of both analysis and tactics. For example, marketing involves doing ...

KALAMAZOO, Mich.—Western Michigan University’s sales and business marketing program has once again earned a place on the Sales Education Foundation’s list of top sales programs in North America. This ...

Eminem released the movie 8 Mile in 2002 as a semi-biographical film following his rise in the rap battle scene in Detroit, ...

New and disruptive technologies often generate both excitement and anxiety, and generative artificial intelligence (gen AI) is no exception. In marketing and sales, the buzz around gen AI is ...