The U.K.’s new public railway has a perfectly British brand

The Great British Railways has a great British brand.

Britain Gets Its First New Rail Clock Design in a Half Century

In a nod to history, the digital clock’s seconds indicator incorporates the British railway system’s renowned double arrow ...
The Conversation

British Rail wasn’t all bad. Sixty years after the brand launched we should remember its marketing successes

Lecturer in Marketing, Brunel Business School, Brunel University of London In 2025 Britain is marking the 200th anniversary of the modern railway. Many will be quick to celebrate the legacy of steam ...