Partnership bridges the re-targeting attribution gap across CTV, OLV, and Digital Out-of-Home — unlocking cross-screen ...

Integration unlocks real-time buying, dynamic targeting, and smarter campaign delivery across Elevision’s high-impact UAE and ...

The companies said, “Marketers have long struggled to measure the business impact of CTV, OLV, and DOOH-keeping these high-reach channels ...

The integration will enable advertisers to programmatically access the Elevision premium screen inventory through a wide ...

Because GSTV – originally “Gas Station TV,” a media and advertising company that runs videos on gas pumps – is being acquired ...

Since 2019, ad tech has invested a huge amount of time and money in confronting what to do about the impending demise of ...

Out-of-home advertising, long associated with roadside billboards and subway posters, is undergoing a quiet evolution. In ...

Elevision, the UAE’s leading digital-out-of-home (DOOH) media company, has announced a new partnership with VIOOH, the leading premium global digital-out-of-home (DOOH) supply-side platform.

Under the intense heat of Paoay, Ilocos Norte, South Korean cyclist Joo Dae Young of the Gapyeong Cycling Team powered to ...

The AdOmni and LiveRamp partnership brings cross-screen measurement and attribution to CTV, OLV, and digital out-of-home.