A solid infrastructure and collaborative communication are the keys to successful supply chain management. When laying the groundwork, business-to-business partnerships that focus on maximizing ...

The Information Commissioner's Office (ICO) has published new guidance on direct marketing using electronic mail and live calls, aimed at providing a more detailed overview of the rules on direct ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

One of the primary objectives for businesses of all industries is to — you guessed it — generate business. The methodology by which companies handle their customer acquisition, however, depends ...

Developing a marketing plan can seem like a daunting task, but with some research and planning a small business owner can develop strategies that can lead to an increase in the bottom line. A ...

Online auction giant eBay announced Monday that it has agreed to acquire GSI Commerce, a provider of electronic commerce and interactive marketing services, for $29.25 a share or $2.4 billion. (AP) -- ...