Google is rolling out new tools in Google Ads designed to unify web and app advertising, making it easier for marketers to deliver consistent customer journeys and measure performance across platforms ...

Google is claiming that it has invented a unique way to distribute online advertising via syndicated news feeds--and it wants a patent for the technology. If granted, the patent would presumably give ...

At I/O 2022 in May, Google announced “My Ad Center” to let you control advertising by topic and brand. It’s now starting to roll out with a rather bold approach that might get people to interact with ...

It was the second time in a year that a U.S. court found that the company had acted illegally to remain dominant. By David McCabe Reporting from Washington Google acted illegally to maintain a ...

Besides adding a “Listen to this page” TTS feature in the Android browser, Chrome is rolling out an interesting update to its About page on desktop that explains Google’s stance on ads and a free web.

NEW YORK (Reuters) - Google Inc.'s $3.1 billion purchase of DoubleClick Inc. will create a new powerhouse in digital advertising that could spur a wave of takeovers in the online marketing sector. The ...