Silverback Digital Marketing has announced a new series of methodological updates to its mobile app development framework, ...

According to its October's draft red herring prospectus (DRHP), its statutory auditors BSR & Co LLP found inconsistencies between financial information submitted to lenders and the company's own books ...

Businesses are moving towards a unified customer experience, leaving behind fragmented multi-channel approaches. Experts at the ETBrandEquity CX+ Summit 2025 highlighted that customers expect seamless ...

In an interaction with e4, Anupam Bansal, Executive Director of Liberty Shoes, discussed how the brand is evolving from ...

The arguments for running an in-house pitch are compelling. It allows for tighter control over the brief, quicker alignment ...

Marrakech, Morocco, 9th Dec 2025 – Morocco Excursion announced the introduction of an expanded 2025 program centered on tailor-made travel design across Morocco tours and Morocco desert tours. The ...

One of the hardest parts of being a CMO is selling the value of marketing within your own organization. Here's how to build ...

Across small and midsize law firms, the pressure to “do more” is finally losing ground to a better idea: do what works, do it on purpose, and ...

In an exclusive interview, Jiten Mahendra from Shoppers Stop reveals the relentless pressure of keeping a 34-year-old brand ...

In today’s fast-paced digital economy, businesses must innovate constantly to stay ahead. From crafting compelling marketing ...

More than 100 D2C brands reportedly deploy upwards of ₹20 crore annually through internal creator teams, bypassing agency-led ...

Facing existential crises, emergency board meetings are in full swing at multinationals Contoso, a huge marketing and sales ...