We admire grit and perseverance, but surprising research suggests that giving up on ambitions in the right way can actually ...
The authors recognized what video game designers had already learned: that people are motivated to make progress—to reach ...
Want your business pitch to actually land? Learn how to tap into the psychology of attention, emotion, and belief to make ...
For most people, helping others is intrinsically rewarding because of the release of dopamine. This makes the behavior self-reinforcing.
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