1988 — the day the Edmonton Oilers traded Gretzky to Los Angeles. Indeed, the team announced Thursday it was "evolving" its primary logo into a throwback look that evokes the days of The Great ...

The Los Angeles Kings' original 1967 logo featured a large golden crown with purple plumes and jewels. The words "Los Angeles" and "Kings" were written in a flowing script, evoking royal ...

the rival Los Angeles Kings underwent a retro-inspired rebrand of their own, barely tweaking the logo used during the team's late-1980s/early-1990s heyday of Wayne Gretzky and Luc Robitaille.