The NBA debuted its NBA Finals promotional campaign Sunday with a cinematic 86-second spot that is part-nostalgia, part-“Simon Says” and a spice of Hollywood.

The new campaign for the 2025 NBA Finals features Nat King Cole's 'Unforgettable' and pays tribute to legendary Finals moments. The 2025 NBA Finals presented by YouTube TV begin June 5 on ABC. • ...

Discover NBA 360 on the NBA App – watch the multi-view and action-packed broadcast with continuous and simultaneous coverage, including live look-ins, in-progress highlights, up-to-date graphics ...