A branding expert and reporter explain what Burger King is trying to say with its new logo. Photo illustration: Ryan Trefes News moves fast, and there's not always time to untangle the complex ...

Others leaned into technology with the use of digital lockers, new app developments ... s and KFC redid the drive-thru, while Restaurant Brands International released the Burger King “Restaurant ...

Created in collaboration with JKR, the fast food giant’s first rebrand in over 20 years features a more digital-friendly burger logo ... a new year, however, having just unveiled its first major ...