tell UC to get rid of that hideous logo. Run the new one by us first. Then we'll resume sending checks. On the other hand, maybe this was to be expected from a school where one of the ugliest ...

The new logo (top) and the old logo (bottom ... sparking criticism more recently from students and alumni. The UC found a lack of consistency with the original logo, and aimed to modernize ...

All the University of California wanted to do was re-brand its school with a ... "Upset that UC decided to ditch our 144-year-old Victorian seal to adopt a logo that looks like a toilet," wrote ...

The new University of California logo is a no-go. Responding to a wave of revulsion in the last week over the symbol’s modern design, officials announced Friday that they would suspend further ...

While officials said this old logo will remain ... It cheapened the entire UC System,' Hirai said. 'That's not what you do to 144 years of history.' 'It is everything our school is against.

While scrolling through social media, some users may have noticed that UC Berkeley ... from that logo, which uses a serif typeface inspired by the University of California Old Style.