Last year, Pepsi revealed a new brand identity, including a brand new (or is that old?) logo. With the trend for resurrecting heritage branding gathering page, we're seeing lots of big brands take ...

A store owner takes a bold stand by banning Pepsi products after spotting something in the logo that he finds offensive. #BrandControversy #BoycottMovement #UnexpectedDecision ...

Don't miss: Pepsi takes over global landmarks with refreshed logo At the heart of the campaign is a visual cue, the "taste face", described as the split-second, involuntary expression of bliss ...