For years, the colorful candy brand M&M's was not just a logo on Kyle Busch's car but a core part of his image. The post $138 Billion Giant Calls Up Kyle Busch to Be Their New Face Years After M&M ...

Like, ‘model’ beautiful?” Refusing to back down, Mirren replied, “We all know what beautiful is like.” Thankfully, the ...

Dolly Parton is “at peace” but lonely after Carl Dean, her husband of 58 years, died in March. In a new interview with AP, ...

This week: Elon Musk has left the Trump administration to focus more on Tesla, and the U.S. President’s “Liberation Day” ...

Coca-Cola's vitaminwater has taken a different approach with its rebrand. It's ditching the previous slightly pharmaceutical-looking identity in favour of bolder branding that aims to be fun rather ...

For better or worse, in today’s world everyone is a brand, and you need to develop yours and get comfortable marketing it. A version of this article appeared in the May–June 2023 issue of ...