Ford scraps fully-electric F-150 Lightning
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The move comes as a response to the Trump administration’s waning support for electrification and a weakening consumer market.
Ford is reworking its future around what customers are actually buying, stepping away from cost-heavy electric bets that no longer add up.
Ford says the next generation of the F-150 Lightning pickup truck will transition to a range-extended EV powertrain.
Ford Motor is keeping the F-150 Lightning, but changing its technology. It plans to add thousands of jobs and enter this new business.
Desperate to catch up with Chinese automakers, Ford is redesigning its fleet with a Silicon Valley-style team. Is it too late?
Ford is preparing for a long-awaited return to the compact car space. The Fiesta nameplate, retired globally in 2023 and years earlier in the United States, may soon reappear in electric form thanks to a new partnership with Renault.
Korea's SK On exits Ford joint venture as EV demand wanes, shifting focus to energy storage while leaving Ford holding key battery plants
Ford opened orders for the Bronco EV last month with pre-sale prices starting at RMB 229,800 ($32,300). Although it is available with a fully electric (EV) powertrain, it’s also offered as an extended-range electric vehicle (EREV).