Fans of IPL will now pay for JioHotstar, but Jio and Airtel users get free access. Impact on advertisers discussed.

Unlocking the next level of engagement and impact through sports marketing at the ET Media and Entertainment Summit and ...

The owner of a prominent IPL team has agreed to acquire a majority stake in a The Hundred franchise, with the remaining ...

Fans will now have to pay a minimum subscription fee to watch the online streaming of their favourite sporting event, the ...

The Indian Premier League (IPL), set to commence next month, will reportedly no longer be streamed for free. Instead, a new ...

Fans of the Indian Premier League (IPL 2025) will now need to pay at least ₹149 for a subscription to watch matches on JioHotstar. This change marks the end of free streaming for IPL games. The new ...

The Kolkata Knight Riders have launched a first-of-its-kind Trophy Tour, bringing the IPL trophy to fans nationwide.

The 18th edition of the Indian Premier League will kick off on March 22 with an opening match between Kolkata Knight Riders ...

Reports suggest that the start of IPL 2025 was moved up from 23 March to 22 March at the broadcasters’ request for a Saturday ...

IPL 2025 is set to start with a mouthwatering clash in Kolkata, while Argentina legend Lionel Messi has been challenged for a ...

JioHotstar offers two subscription plans a basic plan for ₹149 and an Ad-Free Version for ₹499 for three months. The platform ...