ZoomInfo reports a generational shift in B2B sales as Millennials prefer digital experiences, rejecting traditional sales ...

AI agents in 2025 went simple automation to becoming a strategic workforce that touched all aspects of B2B marketing and ...

Service®, announced it has been named a Leader in the Everest Group Business-to-Business (B2B) Sales Services PEAK Matrix® ...

MarketStar, the pioneer and global leader in Sales-as-a-Service(R) , announced it has been named a Leader in the Everest Group Business-to-Business (B2B) Sales Services PEAK Matrix(R) Assessment 2025.

Opine announced today that it has raised five million USD in new financing led by S3 Ventures of Austin, Texas, with ...

Confident Marketers are nearly four times more likely to be fully aligned with their sales teams, with 22% reporting fully ...

AI-powered businesses are closing deals faster than ever, while many companies still struggle to qualify leads and rely on ...

At Home Depot, returned tools can be restocked or sold to other outlets for resale, depending on what condition the item's in ...

To truly empower teams and drive revenue, organizations must provide them with real-time updates and actionable insights tailored to their specific accounts.

Traditional marketing automation is rules-based: send an email when a prospect downloads a white paper, retarget them after a webinar. Agentic AI goes much further. It can reconfigure strategies in ...

In a buyer-led world defined by AI, trust has become the driver of early buyer preference and long-term revenue.

At B2B Marketing, we believe that becoming a commercial marketer is imperative to ROI success. Which is why we have outlined ...