Although BMW is at pains to pitch this car at the level of intercontinental ... discount the allure of other badges, and the Gran Coupé makes a lot of sense. Jonathan Bell has written for Wallpaper* ...

The new BMW 4 Series Gran Coupe is a thing of beauty ... In the meantime, enjoy some wallpapers.

Sure, BMW still offers a traditional 8 Series coupe, but it's handily outsold by the four-door Gran Coupe. The personal luxury coupe as we know it is changing. There's a reason for that.