Carrying a pen with you all the time can be inconvenient, but it becomes an indispensable tool if you suddenly need to sign ...

We know we're not a top-of-mind brand," says Zebra Pen VP. "So, we look for creative ways to reach new audiences." ...

Analog forms of communication are far from dead. U.S. indie brands are capitalizing on a dedicated customer base that has had to look abroad for special stationery goods.