For years, user acquisition strategies have been built around channels. Marketers optimized mobile campaigns in isolation, treated CTV as branding, and measured success within neatly defined silos.

It's one of the most-used apps on iPhone. But if you've downloaded Apple's iOS 26 Beta, you may have noticed a subtle change to the Clock app. Since 2013, the iPhone's Clock app icon has featured a ...

iOS 26's new Liquid Glass interface has been criticized for making some content illegible in certain circumstances, and now the UI design is reportedly causing another unusual visual problem for some ...

What if the apps you use every day suddenly felt fresher, more intuitive, and visually striking? Apple’s latest redesign of its app icons is doing just that—redefining how users interact with their ...

Android 16 QPR2 Beta 1 brings a major fix for home screen theming by automatically generating themed icons for all apps. This creates a clean, consistent look. The update also includes a new ‘Create’ ...

Google is making support for its Themed Icons feature mandatory by automatically generating themed icons for apps that don’t already provide one. This change addresses inconsistent home screens, as ...

When it comes to iOS 26, Liquid Glass and legibility have been the subject of much discussion around the iPhone software redesign. On the Mac, however, app icon decisions have stirred up a lot of ...

Yesterday I highlighted macOS Tahoe’s aggressive behavior of putting nonconforming app icons inside an ugly gray box of shame. The change seems to affect the Mac user experience more than it impacts ...

Did you know you can customize Google to filter out garbage? Take these steps for better search results, including adding Lifehacker as a preferred source for tech news. iOS 26 is here, and with it, ...