Perms (short for permanent) are a hair treatment that alters the curl pattern and texture of hair via chemical intervention.

Report Ocean, a leading strategic consulting and market research firm, in its recent study, expects the India hair care and styling products market size to grow at a CAGR of 6.25% during the forecast ...

Recession hair is going viral, but it isn't what you might think. Here's what an expert says about how to prolong your color ...

Celebrity hairstylist Michael Dueñas debuted a new waterless haircare brand, Arove. This is the world’s first encapsulated, ...

A trichologist’s guide to thickening your hair without hormones - And how to style your hair to make it look thicker ...

Keeping your hair clean is a job. From sweating in your bonnet to working up a glow in the gym, it’s easy for your curls to ...

My bathroom cabinet is a mess. I’ve dedicated the entire space to haircare items —brushes, combs, heat protectants, serums, ...