Chase Elliott has been the king of NASCAR merchandise for years. Fans couldn't get enough of his t-shirts, hats and ...

Kyle Larson dethrones Chase Elliott as the top NASCAR merchandise seller, reflecting a shift in fan engagement and brand ...

NASCAR star Kyle Larson recently encouraged fans to check out dirt track racing. The Hendrick Motorsports driver pitched NASCAR fans on giving dirt racing a try, hailing it as shorter and ...

NASCAR Cup Series champion Kyle Larson is ... at the 1½-mile oval. Larson is bringing the sprint car racing series he co-owns, High Limit Racing, to the ½-mile dirt track on the LVMS property.

Brent Marks chased down Kyle Larson and passed him ... “I really like Lernerville a lot,” Larson said. “Tonight was a little different track conditions than normal. It’s usually slick ...

At the 0.31-mile Perth Motorplex dirt track, Larson teamed with local ... between Chase Elliott shirts and Kyle Larson shirts. I think it’s cool for Hendrick Motorsports that the two most ...

Kyle Larson‘s quest ... The list includes dirt aces and drivers from the NASCAR ranks alike. “FloSports is thrilled to unveil the untold saga of American dirt track racing, captivating racing ...

From third place on Wednesday to runner-up Thursday, there was just one higher rung remaining for Kyle Larson, and Friday night he took it. The NASCAR star, who adds a slew of dirt-track racing to ...